The INTRO concept was launched in 2013 in New York, as an intimate platform to present a highly selective cross section of international contemporary and Modern design from a broad range of industry disciplines. The show aims to provide an alternative experience to the standard design trade show environment, by integrating a series of design installations into one cohesive exhibit. 2015 saw the introduction of the Los Angeles show, INTRO/LA. Situated at the historic Mack Sennett studios in Silverlake, the multi-brand event was a welcome addition to the Los Angeles Design Festival calendar, and is now one of the headline events. 

The event is organized and hosted by design agency and resource, smallpond.

Click here for more information about smallpond.